Going Green and CSR - An evidence from Indian Companies' Best Practices
| dc.contributor.author | Nair, Kiran | null |
| dc.contributor.author | Sunil, Ambili | null |
| dc.date.accessioned | 2023-03-13T06:58:39Z | null |
| dc.date.accessioned | 2023-08-20T11:15:48Z | |
| dc.date.available | 2023-03-13T06:58:39Z | null |
| dc.date.available | 2023-08-20T11:15:48Z | |
| dc.date.issued | 2021-04 | null |
| dc.description | The very first responsibility of any business is to adequately meet the demand of its customers. The more capable is business is at taking care of its clients' needs and requirements; the higher are its chances to sustain in the long run. The idea behind corporate social responsibility is to take the concept of consumer interests and expand its definition to include the interests of society at large. This broadening of the spectrum is important for companies who are trying to sustain themselves in the modern world. Increasingly, only those enterprises that are adhering and adapting according to widely accepted ethical standards of social norms and behaviour, are finding acceptance within the cultural landscape, other businesses are struggling to find their footing. The aspect that is encouraging is that by assisting in solving the important social and ecological issues of this day and age, businesses stand to gain competitive advantages that will put those leaps ahead of the competition and will help them succeed overtime. | en_US |
| dc.description.abstract | The concept of Corporate Social Responsibility (CSR) is emerging as a prominent force in the modern commercial landscape. In the digital era, markets have increasingly become more competitive. CSR is perceived as a bunch of practical measures and working modalities that are voluntarily pursued and adopted by businesses, as well as individuals, when social and environmental issues are concordantly incorporated in those set of policies and procedures, alongside the pursuit of profits. When businesses try to seamlessly merge their economic interests with their societal and environmental obligations, the association with all the stakeholders is founded on the ethical values of respect towards the society and environment in general, and individuals in particular. This paper examines the policies and practices that are being formulated, adopted, and implemented by the corporate community at the present, by thoroughly analysing the secondary data available on the overall expenditure on Corporate Social Responsibility. | en_US |
| dc.identifier.citation | Sunil, A., & Nair, K. S. (2021). GOING GREEN AND CSR: AN EVIDENCE FROM INDIAN COMPANIES'BEST PRACTICES. Academy of Strategic Management Journal, 20, 1-12. | en_US |
| dc.identifier.uri | https://edms.wexl.in/handle/1/4360 | |
| dc.language.iso | en | en_US |
| dc.publisher | Allied Business Academies | en_US |
| dc.subject | Corporate Social Responsibility | en_US |
| dc.subject | Environmental Responsibility | en_US |
| dc.subject | Community Engagement | en_US |
| dc.subject | Organizational Performance | en_US |
| dc.title | Going Green and CSR - An evidence from Indian Companies' Best Practices | en_US |
| dc.title.alternative | Academy of Strategic Management | en_US |
| dc.type | Article | en_US |
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