The impact of electronic word-of-mouth on corporate performance during COVID-19
| dc.contributor.author | Haj Khalifa, Ali | |
| dc.contributor.author | Najaf, Khakan | |
| dc.contributor.author | Atayah, Osama Fayez | |
| dc.contributor.author | ETAL.. | |
| dc.date.accessioned | 2024-07-25T07:28:06Z | |
| dc.date.available | 2024-07-25T07:28:06Z | |
| dc.date.issued | 2024 | |
| dc.description | With the pervasive customer use of the internet for consumption-related activities, the information asymmetry between customers and marketers is increasingly narrowed | |
| dc.description.abstract | This study attempts to understand the impact of electronic Word of Mouth (eWOM) on corporate financial performance during the COVID-19 pandemic. A supervised machine learning is used to determine the investors’ sentiment of a news story (eWOM) towards a given company from a long position (buying) investors perspective. Ordinary Least Square (OLS) and dynamic quantile regression are used to test the role of eWOM on financial performance. Results reveal no significant relationship between eWOM and the firm’s financial performance. Similarly, we do not find any evidence of an association between eWOM and corporate performance at different quantiles of financial performance. The findings contribute to the existing literature on eWOM and its impact on the financial performance during specific circumstances or financial crises. This study offers insights to researchers, policymakers, regulators, financial report users, investors, employees, clients, and society. Keywords: COVID-19, eWOM, Heterogeneity, OLS, Quantile regression | en |
| dc.identifier.citation | Haj Khalifa, A., Najaf, K., Atayah, O. F., & Dhiaf, M. (2024). The impact of electronic word-of-mouth on corporate performance during COVID-19. Electronic Commerce Research, 24(1), 655-674. | |
| dc.identifier.doi | https://doi.org/10.1007/s10660-023-09750-0 | |
| dc.identifier.uri | https://repository.adu.ac.ae/handle/1/6069 | |
| dc.language.iso | en | |
| dc.publisher | Springer Link | |
| dc.title | The impact of electronic word-of-mouth on corporate performance during COVID-19 | |
| dc.type | Article |