Entrepreneurship among The Orang Asli Proto-Malays (A Malaysian Aboriginal Tribe) In Rompin, Pahang: Are they progressing in entrepreneurship?

Abstract

This is believed to be the first study of entrepreneurship among the aboriginal Orang Asli ProtoMalays tribe in Malaysia. The study aims to uncover: the characteristics of Proto-Malays (Jakun and Semelai tribes) who have diverged from their traditional paths to venture into entrepreneurship; the impact of cultural factors on their progress as entrepreneurs, and the effectiveness of government-organised development projects in improving the Proto-Malays’ standard of living and in instilling entrepreneurship among the Jakun and Semelai people of Rompin, Pahang. The findings reveal strong relationships among these issues. The study is concluded with recommendations based on personal interviews with around 100 Jakun and Semelai entrepreneurs, ‘Tok Batins’ or Village Chiefs, and the government officers and workers (Jabatan Hal Ehwal Orang Asli or JHEOA), with specific suggestions on how the Proto-Malays are advancing in entrepreneurship, especially in comparison to other Bumiputras (indigenous people) in the country.